Strategy

From: Frédéric Schumacher
Cc: Frank Schmidt
To: MCCD_Kundenmanagement; SCC DE HAN – VKB DEPOT; SCC DE HAN – VKB Mitte; SCC DE HAN – VKB Nord; SCC DE HAN – VKB Ost; SCC DE HAN – VKB Süd; SCC DE HAN – VKB West; MCCD_TGM; MCCD_CM

Subject: Fit for customers – thank you!
Sent: 24 June 2013, 10.34 a.m. (CET + 1)

 

Dear Colleagues,

The overwhelmingly positive feedback we received from all participants shows one thing: the “Fit for customers” event featuring our new assortments was a complete success!

For the first time, more than 500 METRO Cash & Carry customer managers and C+C Schaper sales advisers from across Germany gathered in Düsseldorf to learn everything they could about our key target groups and our new products and test them over the course of four days. From raspberry tartlets and unusual pasta varieties to green tomatoes: the Mediterranean products provided by our METRO colleagues from France, Italy and Spain delighted the palates of all participants.

This successful outcome was the result of your hard work: you spent weeks collaborating with your colleagues from other departments and enthusiastically worked to make this event a success – a heartfelt thank you to all!

It was an outstanding team effort that really paid off!

Now we must work to form long-term relationships with our customers and get them excited about our METRO Cash & Carry and C+C Schaper stores. We hope you generate top sales while performing this critical job and wish you much success!

Please find attached a photo as a souvenir of the event.

We’re looking forward to enjoying many more events with you!

Best regards from Düsseldorf,

Frank & Frédéric

 

Frédéric Schumacher
Head of Customer Management
Senior Director METRO GROUP

Kontaktadresse / Contact address:
METRO Cash & Carry Deutschland GmbH
Metro-Straße 8
40235 Düsseldorf
Germany
Internet: www.metro.de